THE MIDDLE

THE DEFINITIVE TYPE OF THE MOTOR CAR OF TOMORROW
(Speed, Economy, Comfort & Duration)

Before the war, the fashion was for solid, comfortable but heavy cars, which guzzled gasoline and ate tires. Since the war, with the high cost of living, we have gone the opposite way, and, for the sake of economy, we have thought it necessary to build very small, economical vehicles, certainly, from the point of view of consumption, but which, naturally, cannot make all larger car services.

It was up to the old Hotchkiss company, whose experience has brought us so many mechanical marvels over the past twenty years, to finally establish the true standard utility car of tomorrow, a car worthy of the name, in terms of comfort, speed and duration, but having all the qualities of lightness and economy of the modern car.

The 12 horsepower Hotchkiss is the definitive and rational type of automobile, satisfying all needs and desires. This is the much sought-after happy medium. Add to this that, thanks to the old and new factories in Saint-Denis, as well as those in Levallois, the HOTCHKISS Company is able to deliver to you at a more than affordable price, a fully-bodied car, ready to ride which happens to be, by the seriousness of its construction and its solidity, the safest and most economical that one could dream of.

His triumphs in this year's races, in strictly production models, can no longer be counted, climbing Gaillon to 80, breaking the Turbie record, beating all the categories at Château-Thierry and at the Ballon d'Alsace, winning all the same time the Grand Prix d'Elegance in Dinard, what is the 12 horsepower production car that could give better proof of its perfection?

Ask to take a test: 154, avenue des Champs-Elysées and at the regional agents.